The symbiosis between tourism and film:

At first glance, the tourism and the film industry don’t have much in common. However, both industries can profit from each other immensely, in particular when it comes to the development and promotion of products. My consulting services utilise these synergies.

Interview with the Tyrolean Tourism Magazine “SAISON”

16 March 2016

I was recently interviewed by the Tyrolean Tourism Magazine “SAISON” on the topic of sustainability in film tourism.

Interview mit SAISON

New App: “Game of Thrones” Filming Locations in Northern Ireland

Northern Ireland Screen has launched an app highlighting over twenty Game of Thrones filming locations across Northern Ireland.

GoT Film Location App

Seminar Presentation and Guest Lecture at the University of Otago

10 March 2016

I am thrilled to be able to give a seminar and a guest lecture on the topic of film tourism at the University of Otago, New Zealand where I completed my PhD ten years ago.

University of Otago

Interviews about the film tourism effects of “Spectre” for the region of Tyrol

7 March 2016

I was recently interviewed by Radio ORF Tirol, Tiroler Tageszeitung, SAISON magazine and TRAVELNEWS.CH about the long-term film tourism effects of James Bond – Spectre for the region of Tyrol, Austria.

James Bond 007 SPECTRE in Tirol © 2015 Columbia TriStar Marketing Group, Inc. and MGM Studios

VisitDenmark teams up with DreamWorks

Currently In development: VisitDenmark’s destination marketing campaign around DreamWorks upcoming movie Trolls. Planned campaign launch is in the fourth quarter of 2016.

VisitDenmark - Trolls - Film-tourism

Video Presentation at the 2016 Snowball Conference in Lillehammer

I had the pleasure to prepare a keynote video presentation on film tourism for the upcoming 2016 Snowball Conference in Lillehammer, Norway which is organised by the Lillehammer University College.

video presentation_snowball conference 2016_2

Jump into Ireland: The Force Awakens

18 January 2016

Awesome new film tourism campaign by Tourism Ireland.

Jump into Ireland_The Force Awakens

Star Wars Tourism and Skellig Michael

4 December 2015

The island of Skellig Michael, Ireland features as a location in Star Wars Episodes 7 and 8. I was recently asked to contribute my expertise of how to utilise potential tourism spin-offs.

Skellig Michael_1

GoT Location Trip through Northern Ireland

From 23rd to 26th of November 2015, I researched and assessed Game of Thrones locations and tourism experiences in Northern Ireland. The project was commissioned by Tourism Northern Ireland.


Rural New Zealand profits from Hobbit tourism

19 November 2015

The latest report shows that New Zealand’s Matamata region, home to the Hobbiton film set from the LOTR and the Hobbit trilogies, still profits from film tourism in a major way.


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